Website Analytics | UseClick - Privacy-First Site Tracking

UseClick Website Analytics gives you a complete picture of who visits your site, where they come from, and how they behave - all without collecting personal data or placing cookies on their devices.Unlike legacy tools that require complex setup and legal overhead, UseClick is ready in minutes and stays compliant by design.Pair it with UseClick's link analytics to track your entire funnel end-to-end.

One Script. Any Website.

FeaturePages.websiteAnalytics.install.intro

<!-- UseClick Website Analytics -->
<script
  async
  defer
  data-domain="yourdomain.com"
  src="https://cdn.useclick.io/analytics.js">
</script>

The script is under 1KB, loads asynchronously, and has zero impact on Core Web Vitals or page speed scores.

WordPress

Add via header plugin or theme editor

Shopify

Paste into theme.liquid before </head>

Webflow

Use the custom code head section

Next.js / React

Add to _document or layout component

Everything You Need. Nothing You Don't.

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Privacy-First by Design

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What we collect

✅ Page URL visited
✅ Referrer source and UTM parameters
✅ Country (derived, not stored as IP)
✅ Device type, browser, and OS (parsed, not raw UA)
✅ Aggregated visit duration

What we never collect

❌ IP addresses
❌ Cookies or local storage identifiers
❌ Full user agent strings
❌ Personal information of any kind
❌ Cross-site tracking data

Full Campaign Attribution, Built In

FeaturePages.websiteAnalytics.utm.content

utm_source

newsletter

utm_medium

utm_campaign

spring-launch-2026

Track the Full Journey

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Combine this with campaign management to group your links by initiative and see website impact alongside link-level performance side by side.

Lightweight and Fast

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Frequently Asked Questions

Link analytics tracks clicks on your shortened links wherever they are shared. Website analytics tracks all visitor traffic directly on your website pages via a lightweight embed script. UseClick.io provides both so you can measure performance end-to-end, from the link click to on-site behavior.

UseClick.io's website analytics script is under 1KB and loads asynchronously, so it has no measurable impact on your page load speed or Core Web Vitals scores.

Yes. UseClick.io website analytics is built privacy-first with no cookies, no personal data collection, and no cross-site tracking. It works under GDPR, CCPA, and PECR without requiring a cookie consent banner.

UseClick website analytics tracks page views, unique visitors, traffic sources, referrer URLs, UTM campaign parameters, device types, browsers, operating systems, and country-level geography. All data is aggregated and never tied to individual users.

Yes. UseClick.io website analytics is a privacy-first alternative to Google Analytics. It provides the key traffic metrics you need without personal data collection, cookie requirements, or complex configuration.

UseClick website analytics works with any website or platform that allows custom code, including WordPress, Shopify, Webflow, Framer, Squarespace, Wix, Next.js, and plain HTML sites. You paste one script tag and data starts flowing immediately.

UseClick automatically captures UTM parameters from your URLs, so any traffic arriving with utm_source, utm_medium, or utm_campaign tags is attributed correctly in your dashboard. Pair this with UseClick's built-in UTM Builder for end-to-end campaign tracking.

Yes. UseClick website analytics includes a real-time view showing active visitors, current pages, and live traffic sources so you can monitor campaign launches and content spikes as they happen.

Website Analytics That Respects Privacy