Cookie-Free Analytics

Cookie-free analytics measures engagement without storing tracking cookies in a visitor's browser. It focuses on event-level and aggregated reporting instead of persistent user profiling.

Core reporting available without cookies

You can still track click volume, campaign/source performance, device and browser trends, and broad location patterns. For most marketing teams, these metrics are enough to optimize channels and creatives.

Cookie-free models reduce compliance overhead and simplify stakeholder communication around privacy.

When this term drives high-intent SEO

Searches for cookie-free analytics often come from legal-conscious organizations, EU-focused teams, and agencies needing privacy-safe measurement standards across clients.

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Feature Overview

Explore all link tracking and optimization capabilities.

Free Tools

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Solutions

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Cookie-Free Analytics: FAQ

Yes. Source-level attribution can still be reported through referrer and campaign metadata without persistent browser cookies.

For campaign optimization, it is typically accurate enough. The trade-off is reduced user-level profiling in exchange for stronger privacy and simpler compliance.

Related Terms

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GDPR-Compliant Link Tracking

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UTM Parameters

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